Chapter 1: Setting up your Walmart seller account

  • Creating a Walmart seller account
  • Verifying your business and identity
  • Setting up payment and tax information

Chapter 2: Adding and managing products

  • Creating product listings
  • Adding product images and descriptions
  • Setting up product variants and options
  • Managing inventory and tracking stock levels

Chapter 3: Setting up fulfillment and shipping

  • Choosing a fulfillment method (self-fulfillment or Walmart Fulfillment Services)
  • Setting up shipping rates and options
  • Creating shipping labels and handling returns

Chapter 4: Pricing and promotions

  • Setting competitive prices
  • Creating and managing promotions
  • Using pricing tools and strategies

Chapter 5: Marketing and promoting your products

  • Using Walmart’s marketing tools and programs
  • Promoting your products on social media and other channels
  • Participating in Walmart’s affiliate and referral programs

Chapter 6: Managing orders and customer service

  • Processing and fulfilling orders
  • Handling customer inquiries and complaints
  • Using Walmart’s order tracking and customer management tools

Chapter 7: Analyzing and improving store performance

  • Using Walmart’s analytics and reporting tools
  • Identifying and fixing issues with store performance
  • Optimizing product listings and marketing efforts

Chapter 8: Advanced topics

  • Using Walmart’s API and app ecosystem
  • Setting up wholesale and dropshipping
  • Integrating with external systems and platforms
  • Building custom functionality with Walmart’s developer tools